If you have been thinking about a website (or have one built already) you probably have thought about which platform to use.
Another fellow business owner says she uses Squarespace your neighbor may tell you Wix. Now you are confused!
We are extremely blessed as entrepreneurs to have so many options to choose from, but for me, I will always recommend WordPress.
WordPress is the only platform I use and let me tell you why.
WordPress is Popular
WordPress powers one third of the internet! Crazy right?!
That’s a pretty impressive statistic, and definitely gives a sense of reliability.
It also means there is plenty of online content and support to answer any questions that arise. Many technical issues can be solved with a simple Google search!
WordPress is constantly improving and as a WordPress designer we consistently have access to new products, plugins, and themes.
Ownership is 100% Yours
What does that mean?
WordPress is a content management system (CMS) meaning it simply manages your content and does not own it. You own every piece of code and content on a WordPress website, so you can take it with you wherever you go.
With the other common platforms like Wix, Squarespace, and Kajabi they own the code, not you.
- If your provider does not like your content they can remove it if they so choose.
- If you ever decide to move to another platform you may or may not be able to get the code. The platforms I listed above, you cannot export the code and need to completely rebuild from scratch if you ever choose to move.
WordPress is Fully Customizable
The design capabilities far outreach any other platform like Kajabi, Squarespace, and Wix. Giving me plenty of room to get creative and design unique custom websites for my clients.
The possibilities with WordPress are endless making the finished product of higher quality.
WordPress is Scalable and Versatile
Using WordPress means your website can grow with you. The framework is adaptable to whichever way your business takes you.
If you choose to open a membership site, online course, e-commerce store these can be set up during the initial design phase, or 2-5 years down the road.
If you’re looking to do something specialized now or maybe it could be a tiny possibility in the future, you are going to want to be on WordPress to achieve it.
Google Loves WordPress
The platform is written using compliant code and produces semantic markup which makes your website more detectable for search engines (like Google or Bing),
WordPress also has great SEO (Search Engine Optimization) plugins and permalinks which all equal up to a good ranking.
I have used both Wix and Squarespace in the past, but WordPress has stolen my heart (and my business!)
WordPress is the only website platform I use mainly because it is popular, owned by you, customizable, scalable, versatile, and loved by search engines.
Tell me, what platform are you currently using for your website?
If I had a look at your website to show you exactly why your website is not attracting your ideal client and not converting, would you want to chat?